Fairway Ops
For country clubs & high-volume service businesses

Replace your $50K answering service
with an AI front desk that costs $24K.

24/7 natural-language concierge for members and guests. Routes tee-time inquiries, dining reservations, wedding leads, membership calls — and answers the common questions on the spot, so your staff stops getting pulled off the floor for "what time does the pro shop open?"

Hear it right now
(480) 555-0199
Call this number. Ask anything you’d ask your real front desk. Try to trip it up.

How a call flows

01

Member calls the main line

Tee time question, dining reservation, wedding inquiry, billing call. The AI picks up instantly — 24/7, 365, in under three rings.

02

Natural conversation, no phone tree

No "press 1 for pro shop." The AI listens, figures out what the caller needs, and answers common questions on the spot — hours, dress code, green fees, directions.

03

Smart transfer when needed

Confirms name + callback number, then warm-transfers to the right department: tee sheet, dining, events, membership, accounting. Takes a detailed message if that department is closed.

04

Daily digest to your GM

Call volume, top-requested departments, FAQs asked, complaints flagged, missed-callback list. Every call recorded and searchable. Your GM finally sees what members are actually calling about.

Pricing

Priced to be a clear swap. Most clubs save $20K–$30K per year starting month one.

Clubhouse
Most clubs, 20K–50K calls/yr
$1,999/ month
+ $4,500 one-time setup
$24,000 annual
  • Up to 6 department routes
  • Full knowledge base + FAQ deflection
  • Daily call digest to GM
  • Unlimited revisions in year 1
  • 5-day go-live
  • 60-day full refund guarantee
Estate
36-hole & multi-amenity, 50K–80K calls/yr
$3,499/ month
+ $9,500 one-time setup
$42,000 annual
  • Unlimited department routes
  • Tennis, fitness, spa, dining modules
  • White-label caller experience
  • Weekly QBR with your GM
  • Priority support (SLA)
  • 60-day full refund guarantee

What it replaces

Live answering services
$30K–$50K / yr
Ruby, PATLive, Moneypenny, local
After-hours voicemail labor
$5K–$12K / yr
Staff time retrieving / returning messages
Legacy PBX "managed services" contract
$3K–$5K / mo
Cisco / Avaya / Mitel reseller bundles
Missed-call revenue
Impossible to measure
Every unanswered tee-time inquiry, every lost wedding lead

What you get

24/7 coverage

Nights, weekends, holidays. The front desk never closes.

Natural voice

Indistinguishable from a human in blind tests. No robot tone.

FAQ deflection

Answers hours, dress code, rates, directions without transferring.

Smart department routing

Pro shop, tee sheet, dining, events, membership, accounting.

Full call recording

Every call transcribed, searchable, tagged.

Member-safe by default

Never confirms member presence, never reveals personal info.

Daily + weekly analytics

Volume trends, deflection rate, top call reasons.

5-day go-live

Signed Monday → answering calls Friday.

Three things most GMs ask

Will members feel like they're talking to a robot?
No. Call the demo number right now and judge for yourself. The voice is indistinguishable from a human in side-by-side blind tests. Members will notice the front desk is faster and more consistent — not that it's automated.
What about complicated or emotional calls?
The AI takes detailed notes, flags the call for your GM, and promises a callback within one business day. It never tries to handle grievances on the fly. In practice, you'll actually hear about complaints you were missing before.
What if it gets something wrong?
Every word it said is recorded. We send your GM a weekly review of edge cases. Corrections update the knowledge base same-day — not next quarter.
Will my phone system work with this?
Yes. We ride on top of your existing phone setup — we don't replace it. You forward your main line to our number (one setting change in your PBX or carrier portal). Your IT people stay happy.
How long does onboarding take?
Five business days from signed agreement. Two hours of your time total — one kickoff call to map departments and FAQs, one go-live review. We handle the rest.

Ready to hear it handle a call?

Call (480) 555-0199 right now. Or schedule a 30-min walkthrough where we’ll listen to your current front-desk calls and show you what changes on day one.

Call the demoBook a walkthrough